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We maintain close ties with other services that specialise in this specific endeavor, and some of their results are excellent. Some are even superb! Notable differences that surface;
- The usage of offline servers for submitting doorway pages redirecting to your site. If the spiders follow to the originating URL, you risk being removed from that specific index; it is considered a form of "spam".
- Price ranges for those companies that specialize in this field are ranging from $5,000 to $9,000 for top level optimization. This will entail content modifications, intensive competitive research, offline testing of various key words, and in some cases focus groups to derive the most logic-based criteria to evaluate the key phrases.
Our take on this is always test/benchmark current performance through a simple ranking report. At that time, determine the most efficient way to proceed. In many cases,new clients' sites were never optimized initially, thus typically making it easy to make rapid advances in a fairly short period of time.
Test Optimization |
$280 |
Includes: |
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- 4 phrases of 2 to 3 words each
- 6 week ranking report, resubmit to engines as needed
- 12 week final ranking report
- Primary Search Engines Targeted
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Ranking Report |
$140 |
Find out what your current ranking is on the top 12 search engines (top 60 results reported) |
Doorway Pages (each) |
$280 |
For companies looking for a more dominant position on a specific phrase with a specific engine, this may be the way to go... |
Includes: |
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- 1 phrase of 2 to 3 words
- Identify the target search engine
- 6 week ranking report, resubmit to engines as needed
- 12 week final ranking report
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Quarterly Ranking and Modifications (10 pages) |
$1,400 Quarterly |
This service is a little more comprehensive than the quick benchmarking and routine optimization on 4 phrases. With an ongoing budget of 20 hours per quarter, significant headway can be made in a gradual environment, testing phrases on an engine-by-engine basis. Or refocus content through DHTML (some significant strides are being made with this tactic).
This also gives you the opportunity to test the service to ensure it meets your expectations... Remember that two key reports will be generated at the 6 week and 12 week marks. Patience remains your best insurance policy of succeeding long-term. |
For more information on how we handle multi-divisional submissions, act as content and optimization consultants, and in other ways assist you in gaining maximum exposure, use the simple form below and we'll answer any questions you may have.
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